Tuesday, April 27, 2010

Packaging Makes a Difference

So yesterday I met with a new packaging designer. Finally someone who knows what they are doing! It only took 4 other packaging companies to find one that actually has multiple materials, great ideas, good designers and lots of connections. Exactly what I need.  We agreed that my glasses will be sold in sets of two (could be two different, could be two of the same) who knows. In fact it will probably be that the retail stores carry sets of 2 of the same designs, while my website allows you to choose whatever quantity you want of each design. So now I can't wait for the sketches of what they recommend! Plastic, cardboard, tins, buckets, clear windows, handles, so many options! Thank the lord I have someone connected who has lots of experience. They will structurally design the packaging first to make sure it will be protective enough for the glass, and then aesthetically design the package to look AWESOME (<-- I hope) :)  I'll keep you updated on how it goes!  In the meantime I am getting hand cramps painting and uploading content on my website!

Thursday, April 22, 2010

Too long

It's been too long since I've written but I had a few personal issues that kept me from my wonderful studio far too long. Happy to say I am back on track and back at it. So back to the to-do list... After many rounds with the web designers I finally have a design I am stoked about for my new site. It only took hours of researching exactly what I wanted and a few frustrating moments to get it right. Now for the hard part - uploading the content. I have a content management system so that I'm able to upload, change, alter, change again all the things I want without having to deal with another human being. But this poses just as many complications as the too cheery ladies that you can't get past on the telephone line whenever you need something important. Lack of human interaction means no questions answered. As with most things in my job, I'm left fending for myself. Luckily I have over 5 years experience dealing with websites, however this only makes me slightly less green to the situation because as the digital world goes, everything is constantly changing. And just because you know one system doesn't mean you know them all. So my current (and ongoing) project is to set up my entire website, upload all the pictures, copy, features, categories and make decisions about programs, what to allow and not allow. FUNNNNN - completely overwhelming, challenging and totally rewarding. Just how I like it!  More to come...