Business Decisions

So business is going well, a few reorders, my website almost done, packaging is well on its way and now I'm starting to make the "business decisions" that you fantasize about when you don't have a business. Of course they seem so much easier to make when you don't actually have to make them. But now the question is about packaging and pricing. Do I go with nicer packaging that can be displayed on shelf, or cheaper packaging that doesn't have to be displayed but is still nice enough to add value as a gift box. For my website I just need a box that is protective. For my gift shops, I need something that displays nicely. Being that I'm blessed with a right brain, all I can think about is which one looks the coolest. But my left side business brain keeps telling me to make sure I stick with what is necessary. So I have some deliberating - and some field research to do!

Packaging Makes a Difference

So yesterday I met with a new packaging designer. Finally someone who knows what they are doing! It only took 4 other packaging companies to find one that actually has multiple materials, great ideas, good designers and lots of connections. Exactly what I need.  We agreed that my glasses will be sold in sets of two (could be two different, could be two of the same) who knows. In fact it will probably be that the retail stores carry sets of 2 of the same designs, while my website allows you to choose whatever quantity you want of each design. So now I can't wait for the sketches of what they recommend! Plastic, cardboard, tins, buckets, clear windows, handles, so many options! Thank the lord I have someone connected who has lots of experience. They will structurally design the packaging first to make sure it will be protective enough for the glass, and then aesthetically design the package to look AWESOME (<-- I hope) :)  I'll keep you updated on how it goes!  In the meantime I am getting hand cramps painting and uploading content on my website!